We created the campaign ”children and young people’s mental health” to shed light on the subject, give tips and advice and guide you as an adult in how to talk and act on the subject with children/young people.

 

The campaign was spread across Capio’s paid and Organic social channels. We also produced a podcast episode on Capio’s podcast ”poddmottagningen” where a Psychologist talks about the subject.

 

My role: I helped develop the campaign’s message, was responsible for developing all content for social media graphic, pictures, film and in text but also follow up the campaign in statistics, results and answer questions regarding the subject.